Get Your Skin Summer Ready

Summer is approaching, and it’s time to make sure you look great all over. Naturally active oats are the perfect starting point …

Soft, smooth, supple, glowing: it’s how we want our skin to look with summer around the corner. There is a simple way to get it …

As summer approaches, our thoughts turn to long, hazy days spent outdoors, holidays in the sunshine, and light, summery clothes, cut to reveal glowing summer skin. But for most of us, taking our summer clothes out from storage is fraught with the knowledge that you have to put some effort into keeping your skin looking its best throughout the warmer months. You want a summery glow, and skin that feels soft and nourished, but because of the cold winter months, that may not be the reality. However, there is a solution; a sure-fire way to get summer-ready. Your skin just needs some nurturing to get it feeling its supple, moisturized best – it’s the fastest, easiest way to get summer-wardrobe-ready. Aveeno Body Moisturizing products, suitable for normal to dry and even eczema-prone skin, harness the moisturizing power of naturally active oats, and would be just the treat!

Naturally active oats have been proven to be natural emollients that work wonders on dry skin, providing moisture, preventing dehydration and creating a protective barrier on the skin’s surface, leaving it felling soft and supple and looking healthy.

The dry skin experts at Aveeno have spent the past 60 years working out new ways to extract the incredible power of naturally active ingredients. Skin that’s dry, irritated and sensitive needs some extra care, so scientists at Aveeno have worked long and hard to select powerful naturally active ingredients, that have a profoundly beneficial effect on the skin; they then go through a rigorous process to ensure that these naturally active ingredients retain their natural strength and purity. This is all part of the unique Aveeno three-step process of screening for the best naturally active ingredients, extensive clinical testing and developing unique formulations to get the most out of them.

We talk often about being “comfortable in our own skin”. From the experience of people taking part in a trial of Aveeno Daily Moisturizing Lotion, it seems it can literally help you to achieve this. In fact, 98% of these people said that their skin actually felt more comfortable after using Aveeno.

So it’s time to herald the longer, sunnier days by getting your skin ready for summer – making sure it’s soft, smooth, nourished and healthy-looking, with the help of Aveeno.

Summer Skin Tips

• Regular exfoliation is the best way to get your skin glowing and ready for summer; moisturizer is more effective on properly exfoliated skin. Use a salt or sugar scrub on your body in the shower and exfoliate your face with a mild face scrub.
• If you are suffering from dry skin, use a targeted moisturizer that’s proven to care for skin properly skin in preparation for summer. Aveeno Daily Moisturizing Lotion with naturally active, finely milled oats is clinically proven to go beyond 24-hour miniaturization, is fragrance-free and suitable even for sensitive skin.
• For more normal skin, Aveeno Moisturizing Creamy Oil containing Sweet Almond Oil, applies like a lotion but has the moisturizing benefits of an oil, to soothe and nourish your skin.
• Give your skin the protection it needs. Wear a broad-spectrum SP30 sunscreen on your face every day, and on your body when outside. This can help prevent sun damage.

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